The Sports Rights Owners’ Coalition represents more than 50 international, European and national sports bodies across a range of sports. Its Chairman, Mark Lichtenhein considers the real value that intellectual property rights bring to the sports sector and their crucial importance to the future of sports
Since the late 1970s, broadcasters have played a key role in promoting the popularity of sports among Chinese fans. Television ratings have gone up along with advertising revenues, but the survival and development of the live sports broadcast business is under threat from high levels of signal piracy.
Sports tourism is one of the fastest growing sectors of the multi-trillion dollar global tourism industry creating significant opportunities for nations to capitalize on their success in the sports arena to promote social, economic and cultural development.
Top-tier sports events like the Olympic Games attract corporate sponsors who pay hundreds of millions of dollars to showcase their brands and drive consumer demand for them. Find out what practical steps sponsors can take to safeguard their investment.
James Carwana, General Manager of Intel Sports shares his views on how immersive media technologies are creating opportunities for sports teams and leagues to put sports fans first.
October 2017 – As the use of artificial intelligence by artists becomes more widespread, the distinction between artwork that is made by a human and that made by a computer is becoming increasingly blurred with interesting implications for copyright.
February 2017 – Amid renewed interest in the potential for 3D printing technology transform manufacturing supply chains, to what extent do current IP laws protect the interests of creators?
February 2016 – Find out how to secure company trade secrets from both external threats and potential thieves already inside the company.