Intellectual Property and Tourism
Do you own a hotel or restaurant or run a car rental company or travel agency? Do you work for a museum, organize cultural festivals or supply services and goods for tourists? If you are involved in the tourism sector in any way, then the intellectual property (IP) system – such as trademarks, geographical indications, copyright, designs or patents – may be helpful for:
- creating a distinctive identity in the market;
- protecting your competitive advantage;
- promoting national culture and heritage; or
- adding a revenue stream that would otherwise have not been possible.
Video: How to Boost Tourism Development with Intellectual Property