How to Make a Living in the Creative Industries

WIPO/PUB/869/22/EN

Rights, Camera, Action! Intellectual property rights and the filmmaking process
2nd Edition

Author(s): Bertrand Moullier; Publication year: 2022

Rights, Camera, Action! offers professionals in the audiovisual industry guidance on how to use intellectual property protection to generate business opportunities. The reader is taken through the different stages from securing finance to distribution to ensure a successful audiovisual production. With practical advice and enriching case studies from developing countries “Rights, Camera, Action!” will help individual filmmakers and distributors monetize their creative content.

WIPO/PUB/1071/EN

Protecting Your Mobile App
Intellectual Property Solutions

Author(s): Dr Noam Shemtov; Publication year: 2021

Mobile apps are multilayered products with different features, which may be protected by various intellectual property (IP) rights including but not limited to copyright, trademark and patent. This publication is designed as a guide for app developers and publishers to understand how to legally protect the intellectual property of their mobile app. It offers legal clarity and business-oriented guidelines on IP, to generate additional revenue from a mobile app for creators and rights holders, and provides practical advice and insights to inform strategic decisions. The publication reviews the mobile app value chain and offers a checklist of legal considerations when identifying the relevant IP rights, protection options and strategies.

Find out more: Visit our intellectual property and mobile applications page

WIPO/PUB/CR/2017/1/EN

How to Make a Living in the Creative Industries

Publication year: 2017

This booklet explains simply and clearly how copyright helps creative people to earn money from their original works. It is designed for people who may already work in the cultural and creative industries, or who may be contemplating a career in them, as well as for individual creators, policy makers, academics, and business support agencies working in the field. It is accessible to non-specialists or newcomers to the subject of copyright and intellectual property rights.

WIPO/PUB/955/EN

Monetization of Copyright Assets by Creative Enterprises
Creative Industries - Booklet 7

Publication year: 2014

The objective of this study is to create an awareness of intellectual property rights that are associated with creative activities and to present financial and valuation tools that can enable the quantification of the monetary value of successful creative efforts.

WIPO/PUB/1021/EN

Managing Intellectual Property in the Advertising Industry
Creative Industries - Booklet no. 5

Publication year: 2011

This study will address various IP-related issues that are important for the efficient management of companies active in creating and implementing advertising content and campaigns.

WIPO/PUB/868/EN

Managing Intellectual Property in the Book Publishing Industry
Creative industries - Booklet no. 1

Author(s): Monica Seeber, Richard Balkwill; Publication year: 2007

This introductory booklet on managing intellectual property in the book publishing industry is for publishers who wish to increase their understanding of how to manage intellectual property rights in a business context. The booklet offers practical information to help publishers both to exploit intellectual property rights as economic assets, and to avoid infringing the rights of others. While focusing primarily on publishers of trade books, the concepts covered are equally relevant to publishers of other printed literature, such as textbooks, newspapers, magazines and corporate literature.

WIPO/PUB/938/EN

Managing Creative Enterprises
Creative industries - Booklet no. 3

Author(s): Xavier Greffe; Publication year: 2006

This introductory booklet is intended to be used by creative individuals and business entrepreneurs both (1) as a tool to understand the specifics of the creative market and the major challenges facing creative enterprises in terms of financing, marketing or managing intellectual property assets, and (2) as a practical guide to assist managers and creators in addressing these challenges and setting up and running viable creative businesses.