Brand Management: Role of Trademarks, Collective/Certification Marks, Geographical Indications and Industrial Designs as Marketing Tools for SMEs: Practical Experience and Case Studies
| Document Code | WIPO-QCCI/IP/DOH/03/DOC.4 |
| Meeting Code | WIPO-QCCI/IP/DOH/03 |
| Publication Date | Jan 1, 2003 |
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Brand Management: Role of Trademarks, Collective/Certification Marks, Geographical Indications and Industrial Designs as Marketing Tools for SMEs: Practical Experience and Case Studies
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