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Marketing and Branding Strategies: The Use of Trademarks and Industrial Designs for Business Success: Case Studies

Document CodeWIPO/SMES/KUL/06/WWW[68916]
Related Meeting(s)WIPO/SMES/KUL/06
Publication DateNovember 2, 2006
EnglishMarketing and Branding Strategies: The Use of Trademarks and Industrial Designs for Business Success: Case Studies

Mr. Guriqbal Singh Jaiya, Director, Small and Medium-Sized Enterprises (SMEs) Division, WIPO

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Marketing and Branding Strategies: The Use of Trademarks and Industrial Designs for Business Success: Case Studies, single (ppt)
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