Weaving Tradition, Building Future: Economic and Creative Empowerment of Poqomchi’s Women in Guatemala
Transcript
Poqomchi’ indigenous women weavers are guardians to Guatemala’s ancestral textile tradition.
In Tactic, Alta Verapaz, 30 artisans strengthened their skills to grow sustainable businesses rooted in ancestral knowledge and creativity.
WIPO supported these indigenous weavers with practical training and one-to-one mentorships on intellectual property (IP), branding, and business skills.
Participants created distinctive brand identities.
Three women-led groups are advancing on their own original trademarks based on their cultural identity and spiritual beliefs: Pehrk’ux, Holkeej, and Nuxik.
As a result, women artisans increase product value and expand market opportunities while honoring and preserving the Poqomchi’ cultural heritage.
Poqomchi’ indigenous women weavers are guardians to Guatemala’s ancestral textile tradition.
In Tactic, Alta Verapaz, 30 artisans strengthened their skills to grow sustainable businesses rooted in ancestral knowledge and creativity.
WIPO supported these indigenous weavers with practical training and one-to-one mentorships on intellectual property (IP), branding, and business skills.
Participants created distinctive brand identities.
Three women-led groups are advancing on their own original trademarks based on their cultural identity and spiritual beliefs: Pehrk’ux, Holkeej, and Nuxik.
As a result, women artisans increase product value and expand market opportunities while honoring and preserving the Poqomchi’ cultural heritage.
June 25, 2026