Riyadh Treaty Explainer Video
Transcript
We fall in love with beautiful products that are easy to use.
That’s good design
It’s the look and feel of an object
Through design, we connect emotionally to the products that we love
So we need to take better care of our designers
We need to make it easier for them to earn a living
Negotiators at WIPO adopted a new international treaty
To support designers around the world
The treaty makes it simpler for designers to protect their designs
And streamlines registration formalities across countries
Meaning less complicated, cheaper registration procedures
And easier design protection fit for a global economy
Less red tape
More energy for beautiful design
The Riyadh Design Law Treaty supports designers all over the world
And ensures that we can continue to enjoy great design wherever we live.
We fall in love with beautiful products that are easy to use.
That’s good design
It’s the look and feel of an object
Through design, we connect emotionally to the products that we love
So we need to take better care of our designers
We need to make it easier for them to earn a living
Negotiators at WIPO adopted a new international treaty
To support designers around the world
The treaty makes it simpler for designers to protect their designs
And streamlines registration formalities across countries
Meaning less complicated, cheaper registration procedures
And easier design protection fit for a global economy
Less red tape
More energy for beautiful design
The Riyadh Design Law Treaty supports designers all over the world
And ensures that we can continue to enjoy great design wherever we live.
30. Oktober 2025