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WIPO/PUB/1054

Boosting Tourism Development through Intellectual Property

This publication helps non-IP specialists understand the connection between IP, tourism and culture. Through multiple case studies, it illustrates how existing and potential IP tools, in particular branding and copyright, can add value to tourism services and products. It explains how to include IP in tourism policies, product development and destination branding, and shows how different IP rights can be leveraged for fundraising purposes.

Año de publicación: 2021

WIPO/LISBON/FLYER

Main Provisions and Benefits of the Geneva Act of the Lisbon Agreement (2015)

The Geneva Act of the Lisbon Agreement was adopted by the Diplomatic Conference for the Adoption of a New Act of the Lisbon Agreement for the Protection of Appellations of Origin and their International Registration, which took place in Geneva from May 11 to 21 , 2015. The Act establishes an international system of registration and protection for both appellations of origin and geographical indications.

Año de publicación: 2021