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WIPO/PUB/423

Contracting Parties or Signatories to Treaties Administered by WIPO

Members of the WIPO Assemblies and other Bodies and Committees. Members of the International Union for the Protection of New Varieties of Plants (UPOV). Status on April 15, 2019

Année de publication: 2019

WIPO/PUB/1035

In Good Company: Managing Intellectual Property Issues in Franchising

Franchising is one of the fastest and most popular means of business expansion. At the core of franchising is the licensing of intellectual property rights. Packed with examples and tips, this practical guide for business people outlines different types of franchise and takes you through the franchising process, identifying the key issues to consider at each stage.

Année de publication: 2019