The commercial value of cultural heritage: markets and the "Experience Economy"

Code du documentWIPO/CR/MAD/09/TOPIC08-PANTALONY
Réunion(s) connexe(s)WIPO/CR/MAD/09
Date de publication30 octobre 2009
EnglishThe commercial value of cultural heritage: markets and the "Experience Economy"

Ms. Rina Pantalony, Author, WIPO Guide on Managing Intellectual Property for Museums, New York

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The commercial value of cultural heritage:  markets and the "Experience Economy", Document complet (ppt)
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