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Fashion in TV shows: Emily in Paris’ outfits
An inside look at fashion in TV shows: how Emily in Paris protects its outfits using intellectual property rights.
Call for submissions to WIPO Magazine on Sports and IP
We are excited to announce an open call for pitches for the next special issue of WIPO Magazine. This edition will explore the diverse intellectual property (IP) issues that affect the world of sports.
Nobel Prize 2025: the 200+ PCT applications behind the breakthroughs
The 2025 Nobel laureates were applying for patents long before this year’s recognition. Meet the inventors reshaping atmospheric water harvesting, quantum physics and our understanding of immune function.
Building tomorrow’s food system: how agri-biotech innovators use IP strategically
Three companies show how innovation, IP and commercial strategy can make agriculture safer while benefiting public health and the environment.
Examining patents, trademarks & designs: the art of IP examiners
Assessing patent, trademark, geographical indication and design applications is the skilled work of IP examiners. Discover the critical role they play in the IP system.
100 years of design protection: the Hague System
Discover how a century of international design protection evolved alongside industrial innovation and what is next for the Hague System.
Could AI music be the industry’s next Napster moment?
The music industry survived Napster by learning to adapt. Now generative AI is testing those same survival instincts.
The 18th-century legal case that changed the face of music copyright law
When Johann Christian Bach sued unauthorized publishers in 18th-century London, he won legal recognition for musical works as intellectual property. According to Eyal Brook, his victory still echoes in today’s digital music landscape.
How Saudi producer Ahmed Alsallal uses music to promote intellectual property
Meet Ahmed Alsallal, producer, poet and IP professional bringing Saudi tradition into modern music. Learn about his national songs and how he promotes intellectual property across the Gulf.
Taylor Swift trademark strategy: a model for artist IP protection
From The Life of a Showgirl to cat names: Learn how Taylor Swift's 400+ trademark filings and sweeping IP strategy offer lessons for artists worldwide.
How artisans use IP to protect traditional instrument-making in India
The craftspeople behind this traditional Indian instrument were hit hard when demand for their work fell. Here’s how they used IP to protect the product and safeguard their livelihoods.
Music Special: Views on AI, creators' rights and IP developments
Explore AI's impact on music copyright, how streaming transforms music markets; plus emerging IP challenges. WIPO Magazine Music Special. Available to download now.
The Lijadu Sisters and the power of copyright-backed reissues
The Lijadu Sisters were one of Nigerian music’s most influential acts. Despite their success and lasting influence, they faced unpaid royalties and copyright infringement for years. Now a reissue campaign is ensuring they get the credit they deserve.
How AI-generated songs are fueling the rise of streaming farms
AI-powered streaming fraud is costing the music industry hundreds of millions. Now stakeholders are fighting back with new detection tools and collaborative initiatives.
Music merchandise: the new key to branding for musicians
How musicians such as Taylor Swift and Rihanna build billion-dollar IP empires beyond music, all while facing trademark challenges and balancing creative control with commercial success.
Inside MENA’s music boom: in conversation with Spotify’s Imad Mesdoua
From government investment to streaming platforms, a Spotify executive tells us what’s driving MENA’s record music growth and how regional artists are going global.
Royalties in the age of AI: paying artists for AI-generated songs
When creating AI-generated music, Gen Ai models are trained on existing datasets. Find out about royalties when Ai generates a song based on existing music.
Tune in to the beat of IP
Explore WIPO Magazine’s special issue on music and IP. Discover how AI, streaming and rights management are transforming the industry, and get insights from global artists and industry leaders.
US Copyright Office on AI: Human creativity still matters, legally
How much human input must have gone into AI-generated art for it to fall under copyright? When the US Copyright Office set out to answer this question, it found that the human touch makes all the difference. But there are distinctions.
Copyright protection in the music industry in China
China has made great strides in protecting music copyright since 1991. In a world of increased digitalization and AI, how are platforms, CMOs and new regulations shaping the industry’s future?
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