WIPOD – Design Talks: New Episodes Highlight Design, Innovation and Protection

WIPO is highlighting two recent episodes of its podcast series WIPOD Design Talks, which explore how practical design policies, sustainable innovation and effective design protection can support creators around the world.

Season 2, Episode 2 – Protecting Creativity: Practical Insights for Designers

This episode features Ms. Amano Ishikawa, Deputy Director of the Design Policy Section at the Japan Patent Office (JPO). She explains how accessible policy tools, international cooperation initiatives and hands-on support mechanisms help designers secure their creativity, navigate protection options and compete effectively in global markets. Drawing on real-world examples from the JPO’s multifaceted approach, the episode shows how well-designed systems can empower creators to bring their ideas to the world stage.

(Image:Japan Patent Office) 

Season 2, Episode 3 – Designing for Change

In this newly released episode, Mathilde Wittock, founder of MWO Design, shares how she uses unique designs to transform discarded tennis balls into acoustic and furniture pieces. She explains how sustainable design and material experimentation can fuel creative ideas and why securing design registrations, trademarks, and patents play a key role in responsibly protecting, scaling, and sharing innovation.

(Image: Rodolphe de Brabandere)

Supporting Global Design Protection

Both episodes illustrate how thoughtful policy and sustainable innovation benefit from clear, accessible IP pathways. Tools such as the Hague System for the International Registration of Industrial Designs enable designers to seek protection in multiple jurisdictions through a single application, supporting their ability to grow internationally.

Episodes are available on Spotify, Apple Podcasts and YouTube Podcasts. Transcripts are available via the WIPO website.

Questions or queries?

If you have a design story to share or want to learn more about design protection through the Hague System, please contact the Hague Registry.

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