Developing Brand Equity for the Products and/or Services of SMEs: Use of Trademarks, Trade Names, Geographical Indications and Industrial Designs for Advertising and Marketing in Domestic and Foreign Markets
| Индекс документа | WIPO/IP/MOW/02/9 |
| Мероприятия по теме | WIPO/IP/MOW/02 |
| Дата публикации | 1 мая 2002 г. |
| English | Developing Brand Equity for the Products and/or Services of SMEs: Use of Trademarks, Trade Names, Geographical Indications and Industrial Designs for Advertising and Marketing in Domestic and Foreign Markets |