| Titre : |
WIPO-KIPI Training Course onIP and Branding |
| Description : |
This course is offered to enhance knowledge and skills of officers from public entities involved in the development of branding strategies for the promotion of national products (goods and services) to promote a thorough understanding of the product potential and the best way to communicate its value through appropriate IP and branding tools.
At the end of the course, participants will be able to design IP and branding strategies suited to their sectors and leading to innovations. |
| Type : |
Étude, rapport et publication de propriété intellectuelle |
| Domaine de la propriété intellectuelle : |
Multiple IP Fields |
| Secteur de l'OMPI : |
Professional Development Program |
| Date : |
25/04/2016 - 29/04/2016 |
| Ville hôte : |
Nairobi |
| Pays hôte : |
Kenya |
| Langues dans lesquelles l'activité a été proposée : |
Anglais |