Technical Assistance Database: Activity Details

Title: III Regional Seminar on Trademarks and Industrial Designs as Innovation Factors and Enterprise Assets: Building a National Branding Strategy
Description: The specific objective of the Seminar is to encourage the strategic use of national branding. In this sense, this activity would provide updated information, practical training and useful tools in this field, and promote the exchange of experience as well as the presentation of best practices.
Type: Meeting
IP Subject Area: Trademarks, Geographical Indications
WIPO Sector: Division for Latin America and the Caribbean
Date From: 26/10/2015 - 29/10/2015
Venue City: Cartagena De Indias
Venue/Host Country: Colombia
Activity held in Language: Spanish

Beneficiary / Participant Countries

Country Name No. of Members / Participants
Argentina 1
Bolivia 1
Brazil 1
Chile 1
Colombia 1
Costa Rica 1
Cuba 1
Dominican Republic 1
Ecuador 2
El Salvador 1
Guatemala 1
Honduras 1
Mexico 1
Nicaragua 1
Panama 1
Paraguay 1
Peru 1
Uruguay 1
Venezuela 1
Total Number of Participants:  20

Owner / Requester

Owner / Requester Name Owner / Requester Type
World Intellectual Property Organization IGO


Organizer Name Organizer Type
Spanish Agency for International Development Cooperation Institution
Spanish Patent and Trademark Office Institution
World Intellectual Property Organization IGO