| Description: |
To promote WIPO Global Services to the business communities and new users in the ASEAN region, specifically in the promotion of Madrid for the franchising industry; (ii) to access, network and form new strategic partnerships with a dynamic group of some 50,000 international franchisors, licensors, investors, and entrepreneurs across the world; (iii) to expand WSO's networks of regional partners and businesses, and to enhance WIPO's visibility and positioning in the region. |