Technical Assistance Database: Activity Details

Title: III Regional Seminar on Trademarks and Industrial Designs as Innovation Factors and Enterprise Assets: Building a National Branding Strategy
Description: The specific objective of the Seminar is to encourage the strategic use of national branding. In this sense, this activity would provide updated information, practical training and useful tools in this field, and promote the exchange of experience as well as the presentation of best practices
Type: Workshop
IP Subject Area: Industrial Property
WIPO Sector: Division for Latin America and the Caribbean
Date From: 26/10/2015 - 29/10/2015
Venue City: Cartagena de Indias
Venue/Host Country: Colombia
Activity held in Language: Spanish

Beneficiary / Participant Countries

Country Name No. of Members / Participants
Argentina 1
Bolivia 1
Brazil 1
Chile 1
Colombia 2
Costa Rica 1
Cuba 1
Dominican Republic 1
El Salvador 1
Guatemala 1
Honduras 1
Mexico 1
Nicaragua 1
Panama 1
Paraguay 1
Peru 2
Uruguay 1
Total Number of Participants:  19