Ways in Which Patents can Help Your E-Commerce Business
They motivate employees who enjoy challenges and who may benefit from remuneration or other benefits from the company.
They help record and develop new ideas.
They can increase the valuation of your company in the context of investment, financing, merger and acquisition transactions.
They can support an increase in the price of your products by giving your company products exclusive features unavailable to competitors.
They can increase sales of your products by giving your company products exclusive features unavailable to competitors.
They can be a source of royalties in licensing transactions, thus adding revenues to your company bottom line. Such royalties can be in a lump sum, in installments, based on units of product sold, or based on a percentage of revenues from sales of product.
They can permit your company, if it grants licenses to the patent, to expand its markets and/or create a platform, whereby licensees develop and differentiate products based on the patent.
They can be used in connection with participation in standards bodies or consortia, where different companies join forces to create interoperability or promote a technology.
They can be used defensively in case your company is accused of violating the patent of another company; you can protect your company from litigation and/or trade your patent against the accusing companys asserted patent.
They can help your company develop strategic alliances with other companies who wish to take a license to your company patents and thereby increase their own patent portfolios.