Leveraging IP Assets: Role of IP in Improving Enterprise Profitability through Direct Exploitation, Licensing, Franchising, and/or Merchandising, and Developing other Types of Strategic Business Relationships: Case Studies

Индекс документаWIPO/SMES/SHA/04/7
Мероприятия по темеWIPO/SMES/SHA/04
Дата публикации1 декабря 2004 г.
EnglishLeveraging IP Assets: Role of IP in Improving Enterprise Profitability through Direct Exploitation, Licensing, Franchising, and/or Merchandising, and Developing other Types of Strategic Business Relationships: Case Studies
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Leveraging IP Assets: Role of IP in Improving Enterprise Profitability through Direct Exploitation, Licensing, Franchising, and/or Merchandising, and Developing other Types of Strategic Business Relationships: Case Studies, single (ppt)
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