Developing Brand Equity for the Products and/or Services of SMEs: Use of Trademarks, Trade Names, Geographical Indications and Industrial Designs for Advertising and Marketing in Domestic and Foreign Markets
Индекс документа | WIPO/IP/MOW/02/9 |
Мероприятия по теме | WIPO/IP/MOW/02 |
Дата публикации | 1 мая 2002 г. |
English | Developing Brand Equity for the Products and/or Services of SMEs: Use of Trademarks, Trade Names, Geographical Indications and Industrial Designs for Advertising and Marketing in Domestic and Foreign Markets |