Marketing and Branding Strategies: Use of Trademarks, Geographical Indications, and Industrial Designs for Business Success: Case Studies
| Document Code | WIPO/SMES/SHA/04/2 |
| Related Meeting(s) | WIPO/SMES/SHA/04 |
| Publication Date | December 1, 2004 |
| English | Marketing and Branding Strategies: Use of Trademarks, Geographical Indications, and Industrial Designs for Business Success: Case Studies |