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Workshop 7: Signs and Emotions: from Conventional to Non-Conventional Brands - Trademarks and Brands

Document CodeWIPO/SMES/ROM/09/M/WORKSHOP07/1
Related Meeting(s)WIPO/SMES/ROM/09
Publication DateMarch 24, 2010
EnglishWorkshop 7: Signs and Emotions: from Conventional to Non-Conventional Brands - Trademarks and Brands

Mrs. Giovanni Brioni, Senior Expert, Ferrero, Bologna, Italy

Main body of document
Workshop 7: Signs and Emotions: from Conventional to Non-Conventional Brands - Trademarks and Brands, main (pdf)
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