WIPO at INTA 2020

November 9, 2020

This year, the International Trademark Association (INTA) Annual & Leadership Meetings take place virtually from November 10 to 20. The online event will bring together thousands of IP professionals from around the world to highlight and discuss key industry developments.

(Image: INTA)

Senior WIPO officials will once again be present at this signature occasion, sharing insights and ideas, and updating you on the continuous evolution of the Madrid System and other WIPO IP services.

Attend WIPO Director General, Daren Tang’s Keynote

Monday, November 16 (9:30 am – 11:00am ET)

Daren Tang, WIPO Director General, will deliver a keynote speech at the opening ceremonies of the 2020 Annual Meeting.

Madrid System Users' Meeting

Thursday, November 19 (7:00 am – 9:00 am ET)

A unique opportunity to engage directly with WIPO experts and special guests from IP Offices.


  • Updates on the Madrid System for the International Registration of Marks and the Hague System for the International Registration of Industrial Designs – with Registry Directors David Muls and Grégoire Bisson and Madrid Operations Director Hongbing Chen;
  • A panel discussion session on recent Madrid System accessions and their practical implications, with Madrid Information and Promotion Director Denis Croze and introducing newly acceded members, with representatives from:
    • Canada – Ms. Stephanie Golden, Acting Senior Policy Analyst, Policy and Legislation Directorate at the Trademarks and Industrial Designs Branch, Canadian Intellectual Property Office, Gatineau, Canada
    • Malaysia – Ms. Faridah Kasmadi, Senior Director, Trademark Formality and International Registration, Intellectual Property Corporation of Malaysia, Kuala Lumpur, Malaysia
    • Trinidad and Tobago – Mr. Kavish Seetahal, Manager, Trademarks, Intellectual Property Office of Trinidad and Tobago, Port of Spain, Trinidad and Tobago

Download the program PDF, title goes here.

Christine Repond from Novartis Pharma AG, chair of the INTA Sub-Committee on the Madrid System, will moderate the meeting.

Visit INTA’s Annual Meeting website to learn more.

Visit the WIPO virtual booth

Meet WIPO experts at the WIPO virtual booth and get answers to all your questions about the Madrid and Hague Systems, as well as about the WIPO Arbitration and Mediation Center.

Live Demo Sessions

Having been such a hit in past editions, demo sessions return online at the WIPO booth for 2020. They will be open to all who wish to participate free of charge, even if not registered to INTA.

This year, we will be showing off our recently launched Madrid Application Assistant – a new, intuitive way for completing international applications.

Demos include:

Domain Name Disputes: the Basics with Q&A

  • Monday, November 16 (7:00 am – 7:30 am ET)
  • Tuesday, November 17 (3:00 am – 3:30 am ET)
  • Wednesday, November 18 (9:00 am – 9:30 am ET)

Learn more and register

Filing and Renewing your Designs under the Hague System
(Demo in English; Q&A in English, French or Spanish)

  • Monday, November 16 (3:30 am – 4:00 am ET)
  • Monday, November 16 (9:00 am – 9:30 am ET)

Learn more and register

Effectively Navigating the Hague Web Resources
(Demo in English; Q&A in English, French or Spanish)

  • Tuesday, November 17 (3:30 am – 4:00 am ET)
  • Tuesday, November 17 (9:00 am – 9:30 am ET)

Learn more and register

Exploring the Madrid Online Services

  • Wednesday, November 18 (11:30 am – 12:00 pm ET)

Learn more and register

Discovering the Madrid Application Assistant

  • Friday, November 20 (9:30 am – 10:00 am ET)

Learn more and register

Table Topic sessions

Your chance to discuss a wide range of contemporary topics within small groups of like-minded professionals – and enjoy some great networking opportunities.

Madrid System: Common Pitfalls and How to Avoid them

Debbie Roenning, Director, Madrid Legal Division, Madrid Registry
Wednesday, November 11 (11:00 am – 12:00 pm ET)

Protecting Industrial Designs Internationally: the Hague Agreement Concerning the International Registration of Industrial Designs

Grégoire Bisson, Director, Hague Registry
Wednesday, November 11 (11:00 am – 12:00 pm ET)

How to Resolve your IP Dispute through WIPO ADR

Erik Wilbers, Senior Director, WIPO Arbitration and Mediation Center
Tuesday, November 17 (11:00 am – 12:00 pm ET)

Domain Name Disputes: an Update on WIPO UDRP Jurisprudence

Brian Beckham, Head of the Internet Dispute Resolution Section, WIPO Arbitration and Mediation Center
Friday, November 20 (11:00 am – 12:00 pm ET)

INTA Leadership Boot Camps & Leadership Labs

Diversity and Inclusion

Participants in this interactive workshop with a leadership focus will examine bias, understand behaviors for both diverse and homogenous workplaces, and learn the importance of inclusion in intellectual property.

Presented by Sara Callegari, Gender and Diversity Specialist, WIPO

Friday, November 13 (8:00 am – 9:30 am ET)

Capsule Keynote

Indigenous Rights: International Developments

Join Wend Wendland, Director of the Traditional Knowledge Division at WIPO, as he discusses key international developments in the recognition and protection of indigenous knowledge around the world and what trademark owners and advisors need to know to avoid infringing upon indigenous peoples’ rights in indigenous knowledge.

Presented by Wend Wendland, Director, Traditional Knowledge Division

Thursday, November 19 (0:00 am – 0:30am ET)

All times are indicated in Eastern Time (ET).

See you online!

We’re excited about this year’s INTA Annual Meeting, and we look forward to seeing you there November 10-20.