How to Use the Madrid System: What is the Madrid System?

The Madrid System is WIPO’s one-stop solution for trademark holders seeking to obtain and maintain protection in multiple markets.  It is the only global registration system for trademarks, supporting activity in markets that account for over 80% of world trade.

Whether you’re a small start-up or a large multinational exporter, the Madrid System can help you manage your brand efficiently. File a single application and pay one set of fees to apply for protection in up to 116 countries. Modify, renew or expand your global trademark portfolio through one centralized system.

Video : An introduction to the International Trademark System