About Intellectual Property IP Training IP Outreach IP for… IP and... IP in... Patent & Technology Information Trademark Information Industrial Design Information Geographical Indication Information Plant Variety Information (UPOV) IP Laws, Treaties & Judgements IP Resources IP Reports Patent Protection Trademark Protection Industrial Design Protection Geographical Indication Protection Plant Variety Protection (UPOV) IP Dispute Resolution IP Office Business Solutions Paying for IP Services Negotiation & Decision-Making Development Cooperation Innovation Support Public-Private Partnerships The Organization Working with WIPO Accountability Patents Trademarks Industrial Designs Geographical Indications Copyright Trade Secrets WIPO Academy Workshops & Seminars World IP Day WIPO Magazine Raising Awareness Case Studies & Success Stories IP News WIPO Awards Business Universities Indigenous Peoples Judiciaries Genetic Resources, Traditional Knowledge and Traditional Cultural Expressions Economics Gender Equality Global Health Climate Change Competition Policy Sustainable Development Goals Enforcement Frontier Technologies Mobile Applications Sports Tourism PATENTSCOPE Patent Analytics International Patent Classification ARDI – Research for Innovation ASPI – Specialized Patent Information Global Brand Database Madrid Monitor Article 6ter Express Database Nice Classification Vienna Classification Global Design Database International Designs Bulletin Hague Express Database Locarno Classification Lisbon Express Database Global Brand Database for GIs PLUTO Plant Variety Database GENIE Database WIPO-Administered Treaties WIPO Lex - IP Laws, Treaties & Judgments WIPO Standards IP Statistics WIPO Pearl (Terminology) WIPO Publications Country IP Profiles WIPO Knowledge Center WIPO Technology Trends Global Innovation Index World Intellectual Property Report PCT – The International Patent System ePCT Budapest – The International Microorganism Deposit System Madrid – The International Trademark System eMadrid Article 6ter (armorial bearings, flags, state emblems) Hague – The International Design System eHague Lisbon – The International System of Appellations of Origin and Geographical Indications eLisbon UPOV PRISMA Mediation Arbitration Expert Determination Domain Name Disputes Centralized Access to Search and Examination (CASE) Digital Access Service (DAS) WIPO Pay Current Account at WIPO WIPO Assemblies Standing Committees Calendar of Meetings WIPO Official Documents Development Agenda Technical Assistance IP Training Institutions COVID-19 Support National IP Strategies Policy & Legislative Advice Cooperation Hub Technology and Innovation Support Centers (TISC) Technology Transfer Inventor Assistance Program WIPO GREEN WIPO's Pat-INFORMED Accessible Books Consortium WIPO for Creators WIPO ALERT Member States Observers Director General Activities by Unit External Offices Job Vacancies Procurement Results & Budget Financial Reporting Oversight

IP Outreach Research > IP Crime

Reference

Title: Microsoft Survey of Teen Attitudes on Illegal Downloading
Author: [KRC Research]
Source:

Microsoft
http://www.microsoft.com/presspass/download/press/2008/02-13KRCStudy.pdf

Year: 2008

Details

Subject/Type: Piracy
Focus: Film, Music, Software
Country/Territory: United States of America
Objective: To evaluate teen knowledge and attitudes concerning illegal downloading.
Sample: 501 teenagers attending seventh through 10th grades
Methodology: Survey

Main Findings

Just about half the teenagers surveyed are familiar with the current rules for downloading images, literature, music, movies and software from the Internet: while 51% reported to know them well or very well, 49% were unfamiliar with these rules. The more teenagers are familiar with the downloading rules, the more strongly they are in favour of punishing illegal downloading: 82% of teenagers familiar with the regulations said illegal downloaders should be punished; among those unfamiliar with the rules, merely 57% thought that violators should be punished.

Still, teenagers tend to regard illegal downloading as less offensive than other forms of stealing: whereas 90% found punishment for stealing a bike appropriate, just 48% indicated a punishment was appropriate for illegal downloading.

The most popular information sources about the rules and guidelines for downloading are: parents (reported by 50% of those familiar with regulations), followed by TV/magazines/newspapers (14%), websites (10%), teachers (9%), friends (8%), and the Internet (8%). Increased familiarity with these rules and guidelines decreases interest among teens in illegal downloading.

Two in three teens surveyed stated that peer pressure (with 66% agreeing that the affirmation “most people see their friends doing it and figure ‘why not’” had an impact) and affordability (with 65% agreeing that the affirmation “most people your age cannot afford to pay for it” had an impact) would cause their peers to continue to download illegally. The most important reason given for following the rules was to avoid problems with parents and family.

[Date Added: Jan 20, 2009 ]