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IP Outreach Research > IP Crime

Reference

Title: Music piracy among students on the university campus: Do males and females react differently?
Author: Eric P Chiang [Florida Atlantic University], Djeto Assane [University of Nevada Las Vegas]
Source:

Journal of Socio-Economics 37, no. 4: 1371-1380
http://www.ericchiang.org/files/JSE2008.pdf

Year: 2008

Details

Subject/Type: Piracy
Focus: Music
Country/Territory: United States of America
Objective: To analyse the role that gender plays on the likelihood and extent of peer-to-peer music file sharing.
Sample: 456 randomly selected students from three large universities
Methodology: Anonymous questionnaire distributed in class and on campus

Main Findings

Males are more likely than females to download music from file-sharing networks, and a greater percentage of their total music collection consists of downloaded files. Females showed relatively higher risk perceptions and willingness to pay for legal alternatives. They also responded more consistently to enforcement and economic incentives.

Based on the results, the author suggests that the music industry should: continue its active role in enforcement; provide and expand legal download services; and make use of technological protection (i.e. Digital Rights Management) with a view to increasing the perceived costs and risks associated with illegal file sharing. If continued, these may eventually outweigh the perceived benefits and succeed in containing the piracy problem.

[Date Added: Aug 12, 2008 ]