IP Outreach Research > IP Crime


Title: Les PME et la lutte Anti-Contrefaçon
Author: [Confédération Générale des Petites et Moyennes Entreprises]
Year: 2007


Subject/Type: Counterfeiting
Focus: Barriers, Brands (deceptive counterfeits), Brands (non-deceptive counterfeits)
Country/Territory: France
Objective: To examine what proportion of small and medium-sized enterprises is affected by counterfeiting, and what measures can be taken to respond to it.
Sample: Small and medium-sized enterprises
Methodology: Online survey

Main Findings

35% of French small and medium-sized enterprises are victims of counterfeiting. Half of those affected by counterfeiting have taken legal measures to defend their intellectual property (IP) assets. The average duration of such a judicial procedure (perceived as costly by 57%) is between one and three years for 57%. A high number of victims (71.5%) reports that the compensation awarded to them was lower than the damages sustained due to the infringement.

Almost two in three victims of counterfeiting decided to review their business strategy: 43% of them reinforced their IP rights protection, 14% plan more product innovation, and 7% changed their commercial/marketing strategy. 36% did not change their strategy in response to the IP infringements suffered.

The entities perceived as most effective to take action in IP matters are: lawyers (35%), IP consultants (33%), judges (17%), and bailiffs (15%). Preferred repressive entities are: customs (39%), followed by the “Direction générale de la concurrence, de la consommation et de la répression des fraudes” (27%), the gendarmerie (20%), and the police (14%).

According to respondents, measures helpful in combating counterfeiting are: more information about counterfeited products, e-mail alerts regarding counterfeits, special IP insurance, lower cost of international IP registration, and a more active role of the national industrial property office.

[Date Added: Nov 20, 2008 ]