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IP Outreach Research > IP Crime

Reference

Title: Factors motivating people toward pirated software
Author: Eric Kin-wai Lau [City University of Hong Kong]
Source:

Qualitative Market Research  9, no. 4: 404-419
Year: 2006

Details

Subject/Type: Piracy
Focus: Software
Country/Territory: China
Objective: To analyse software piracy at individual level.
Sample: Chinese computer users (84 questionnaire replies and 209 Internet newsgroup messages)
Methodology: Open-ended Internet questionnaire in Chinese and content analysis of online newsgroups

Main Findings

The ("overpriced") cost of original software was most commonly cited as the main reason for preferring pirated software, regardless of income level. Several respondents felt that the quality of pirated software is equivalent to that of genuine software. Convenience was also a factor influencing the purchase of pirated software. The data showed that while high prices of original software predicted greater piracy, high availability of original software predicted lower piracy.

[Date Added: Aug 12, 2008 ]

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