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Reference

Title: Cracking Counterfeit Europe
Author: [Nunwood]
Year: 2010

Details

Subject/Type: Counterfeiting
Focus: Medicines and Medical Devices
Country/Territory: Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Spain, Sweden, Switzerland, United Kingdom
Objective: To determine the extent of and attitudes towards counterfeit medicines in Europe.
Sample: 14,000 men and women from 14 countries across Europe
Methodology: Online survey

Main Findings

21% of Europeans report buying prescription only medicines from illicit sources, suggesting that millions are turning to the Internet to buy medicines, an important part of which are thought to be counterfeit. The main reasons people buy medicines online are “to save money” (39%) and “because it is quick and convenient” (33%).

Only 23% of respondents are aware that taking prescription only medicines without a prescription is a risky activity. However, 71% of those surveyed said if the medicines could be fake, this would reduce the likelihood of them purchasing.

[Date Added: Mar 15, 2010 ]