IP Outreach in Practice > IP Crime

Overview

Organizer: Bayer HealthCare
Country/Territory: Brazil, Denmark, Germany, International, Ireland, Italy, Japan, Norway, Sweden, Ukraine, United Kingdom
Language: Danish
English
German
Italian
Japanese
Norwegian
Portuguese
Swedish
Ukrainian
Focus: Medicine Counterfeits
Outreach Tools: Brochures / Guides, Website
Target Audience: Consumers

Details

"Beware of Counterfeits" public awareness campaign aimed at informing consumers about the risks of counterfeit medicines; includes "Beware of Counterfeits" brochure

[Date Added/Updated: Feb 16, 2010]