IP Outreach in Practice > IP Crime
Overview
Organizer: | Ministerio de Cultura |
Country/Territory: | Spain |
Language: | Spanish |
Focus: | Film Piracy, General Piracy, Music Piracy, Software Piracy |
Outreach Tools: | Campaign, Competitions, Events, Media Coverage, Posters / Printed Materials, Print / Radio / TV PSAs, Website |
Target Audience: | General Public |
Details
Anti-piracy campaigns: "Si eres legal, eres legal" (launched in 2008); "Defiende tu Cultura" / "Contra la piratería, defiende tu Cultura" (launched in 2006/2007)
"Siereslegalereslegal.com" campaign accompanying website including a piracy testimonials contest, information regarding common piracy misconceptions and campaign ads
"Eltopdelasdescargas.com" (mockup) website to highlight the consequences of piracy: "It's in your hand to break the chain" ("En tu mano está detener esta cadena") [offline]
Links
http://en.www.mcu.es/MC/2008/PI2008/CampaniaCalle.html
http://www.fap.org.es/campanias.asp
http://www.fap.org.es/campanias_historico.asp
http://www.mcu.es/propiedadInt/CE/LuchaPirateria/deficult/index.htm
[Date Added/Updated: Jan 14, 2010]