IP Outreach in Practice > IP Crime


Organizer: Danish Medicines Agency (DKMA)
Country/Territory: Denmark
Language: Danish
Focus: Medicine Counterfeits
Outreach Tools: Films / Videos, Website
Target Audience: Consumers


"Nix-Pille" campaign against dangerous weight-loss products (launched in 2009); the "nix-pille.dk" website contains information about the dangerous weight-loss products, a film about the conditions under which these products are made, information about the approved weight-loss medicine and for whom it is recommended as well as information about buying medicinal products on the Internet

"Farlige-potenspiller.dk" website warning consumers about illegal buying (counterfeit) potency pills

[Date Added/Updated: Jan 28, 2010]