Hague System Stories – Designs in Action

Our new series of Hague System stories – featuring a whole range of designs protected under the Hague System – will provide you with insights into how designs work in the real world, and how they can help you obtain wider market recognition and increase your global competitiveness.

Interested in sharing your own story, illustrating how you've leveraged the Hague System to secure international design protection? Contact Hague

Video: Designs at work in the real world

Title Country
Photo of a mother and child on an outing using Ca Go family “Life” cargo bike
(Photo: Ca Go)
Ca Go – Designing Safe Transport Solutions for the Whole Family

The founders of German SME Ca Go never actually planned to design – let alone build – a bike. Today they are producing what has quickly become at least one of the worlds’ safest and most comfortable cargo bikes on the market for transporting children, pets, goods, and more.

(February 14, 2023)

Germany
Photo of a young boy wearing a crown standing in a carriage covered in lights and tinsel.
(Photo: FOTODIASTASI)
FOTODIASTASI – Designs that Bring Fairy Tales to Life

Greek award-winning small and medium-size enterprise (SME), FOTODIASTASI, have been designing and manufacturing decorative lights for 35 years. Their exquisite and eye-catching designs and displays bring venues across the world – from city centers to sports arenas, and even airports – to life.

(December 12, 2022)

Greece
Photo of a red and black RGNT motorcycle parked in an urban area
(Photo: RGNT)
Classic Meets Modern with RGNT Motorcycles

Inspired by the quiet streets of Beijing during a visit in 2018, Swedish entrepreneur and long-time biker, Jonathan Åstrom, developed an idea to create an electric motorbike that combines retro-design with the latest cutting-edge technology used in modern cars.

(August 22, 2022)

Sweden
Photo of a selection of Xiaomi's simple, elegant smart home devices
(Photo: Xiaomi)
Xiaomi – Improving Lives through Good Design

In this story, we take you on a journey to China – the newest member of the Hague System – to find out more about Xiaomi Corporation's designs and their plans to leverage WIPO's international design system later this year.

(March 25, 2022)

China
Photo of an On shoe on a runner's foot, with graphic illustrating CloudTec®
(Photo: On)
Designing for High Performance and Style – "On" Running Shoes

On's designs blend the ornamental and the functional, with the philosophy that the structure of the shoe itself is beautiful. Why hide the shoe's technology if you could make it stylish instead, "On" asked, and the shoe became instantly recognizable.

(January 18, 2022)

Switzerland
Photo of TechSafe Industries' SunScreen
(Photo: TechSafe Industries)
TechSafe Industries – Designing Smart Urban Energy Solutions

"SunScreen" is a road-side wall that acts as an extremely effective noise barrier and generates solar power. With aesthetics a major concern surrounding most renewable energy technologies, TechSafe had to ensure that SunScreen could easily blend into its surroundings. The solution: a simple and clean design, with a neutral and muted earth-tone color palette.

(November 15, 2021)

France
Photo of the Neomano robo-glove in action
(Photo: Neofect)
Neofect – Connecting People with Design and Technology

Eleven years ago, Hoyoung Ban and Young Choi came up with an innovative idea that would go on to make an enormous difference in many people's lives. Fueled by their own personal experiences with severe disabling conditions, they set up a company that creates smart gloves and boards for use in rehabilitation. Taking their idea a step further, they integrated digital games into their products, making the road to recovery more fun.

(September 23, 2021)

Republic of Korea
Photo of a swimmer wearing the Unica full-face snorkeling mask.
(Photo: Seacsub)
Diving Deeper into Design with Seacsub

For almost a century, snorkeling masks have remained essentially the same, with limited design innovation. Although full-face snorkeling masks started to appear on the market, they were heavy, cumbersome and unappealing. Seacsub came up with such a game-changing design with their Unica fullface mask, that they completely revolutionized snorkeling.

(August 27, 2021)

Italy
Photo of Kubota's concept tractor
(Photo: Kubota)
Kubota – Designing for the Future

"We want our users to experience the value that true innovation brings. Value depends first on the tool serving a useful purpose. This is the role of design in innovation." – Kubota

(July 1, 2021)

Japan

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WIPO Hague System – The International Design System

WIPO's Hague System provides a unique international mechanism for securing and managing design rights simultaneously in more than 90 countries through one application, in one language with one set of fees.