By Serena Christiansson, Hague Development and Promotion Section, Hague Registry, WIPO
Inspired by the quiet streets of Beijing during a visit in 2018, Swedish entrepreneur and long-time biker, Jonathan Åstrom, developed an idea to create an electric motorbike that combines retro-design with the latest cutting-edge technology used in modern cars.
Following the market success of his first prototype released in 2019, Jonathan quickly went on to launch RGNT. The company’s objective? To bring silence to the streets and quickly expand into a fast-growing bike-tech market, using high quality designs and leading innovation.
Driven by a passion for iconic motorcycles, RGNT has developed a timeless design concept. The two models that they currently have on the market are both 1960s inspired.
Our motorcycles have a timeless style that stands the test of time. Designed to relive the past, from hand-structured leather to Swedish quality steel frame, we’ve modernized each feature while keeping the old charm intact.RGNT
The "No.1 Classic" is a classier model with a sportier and more streamlined design. It uses customizable design features; from the color of the faux gas tank, which – shaped out of sheet metal to ensure an authentic feel – conceals the bike’s onboard charger and charge port, through to the saddle grips, fenders and more.
And to bring a natural touch, they use premium, vegetable-tanned leather for the seats, with vegan friendly alternatives available.
The "No. 1 Scrambler" features a tougher, more rugged design – more ground clearance, knobby tires, etc. – but still has just as much tech to boot and works well for both city driving and off-roading.
With a handcrafted leather seat, robust steel frame and simple chargeability, the "No.1" gives you the freedom to simply ride.RGNT
All of RGNT’s bikes are hand-built on site in Kungsbacka, near Gothenburg. Conscious of minimizing their carbon footprint, the company uses only local suppliers.
RGNT's bikes also integrate the most up-to-date technology:
The bikes, which are able to reach top speeds of 120 km/h, are equipped with a 9.5 kWh battery with a range of 148 km and CBS hydraulic disc brakes with four-piston brakes in the front, and one in the rear.
Design is a huge part of what makes RGNT’s bikes special. Protection of those designs can help to build wider market recognition and strengthen both the competitive position and commercial value of any company and its products.
WIPO’s Hague System provides a unique international mechanism for securing and managing design rights simultaneously in more than 90 countries through the filing of just one international application, in one language, and with one set of fees.
The System helps small and medium-sized enterprises such as RGNT – who may have less time, resources and expertise – save time and money, avoid complex and costly domestic formalities and secure protection without using local legal representatives. RGNT are currently using the Hague System to protect their designs in Norway, Switzerland, the United Kingdom and the United States of America.
Protecting our designs through WIPO's Hague System has been a good solution for us and an easy process to follow.RGNT
Find out more about RGNT’s designs in our Hague Express database.
WIPO’s Hague System provides a unique international mechanism for securing and managing design rights simultaneously in multiple countries or regions through one application, in one language with one set of fees.
If you would be interested in sharing your own Designs in Action story, illustrating how you've leveraged the Hague System to secure international design protection, we would love to hear from you! Contact Hague
(August 22, 2022)