China: Advertisement Law of the People's Republic of China

September 1, 2015

China: The Advertisement Law of the People's Republic of China was amended on April 24, 2015, since its adoption on October 27, 1994, and comes into force on September 1, 2015.

It brings about significant changes to the regulatory regime for advertising activities in China. In particular, it prohibits the use of tobacco trademarks and brand names in the advertising of other products and services.