World Intellectual Property Organization

Conference on Intellectual Property Rights for SMes

in cooperation with WIPO and the Turkish Patent Institute

Istanbul, January 10 to 11, 2005

  • PROVISIONAL PROGRAM
    prepared by the International Bureau of WIPO
    [PDF]

  • USING THE INTELLECTUAL PROPERTY SYSTEM FOR ENHANCING THE COMPETITIVENESS OF SMES
    Ms. Cherine Rahmy, Counsellor, SMEs Division,  World Intellectual Property Organization [WIPO]
    [PPT]

  • MARKETING AND BRANDING STRATEGIES:  USE OF TRADEMARKS, GEOGRAPHICAL INDICATIONS, AND INDUSTRIAL DESIGNS FOR BUSINESS SUCCESS:  CASE STUDIES
    Ms. Vivien Irish, Consultant Patent Attorney, London, United Kingdom
    [PPT]

  • BUILDING A COMPETITIVE EDGE:  PROTECTING INVENTIONS BY UTILITY MODELS AND/OR PATENTS:  CASE STUDIES
    Mr. Karl Rackette, European Patent Attorney, Rackette Partnerschaft Patentänwalte, Freiburg, Germany
    [PPT]

  • KEEPING CONFIDENCE:  PUTTING IN PLACE A TRADE SECRET PROTECTION PROGRAM
    Ms. Rahmy
    [PPT]

  • COPYRIGHT AND RELATED RIGHTS ISSUES FOR SMES
    Mrs. Irish
    [PPT]

  • COMPETITIVE INTELLIGENCE:  EXPLOITING THE POWER OF PATENT INFORMATION
    Mr. Karl Rackette
    [PPT

  • LEVERAGING IP ASSETS:  ROLE OF IP IN IMPROVING ENTERPRISE PROFITABILITY THROUGH DIRECT EXPLOITATION, LICENSING, FRANCHISING, AND/OR MERCHANDISING, AND DEVELOPING OTHER TYPES OF STRATEGIC BUSINESS RELATIONSHIPS:  CASE STUDIES
    Ms. Irish
    [PPT]]

  • BEST PRACTICES FOR RAISING AWARENESS, USE AND EXPLOITATION OF IP ASSETS
    Mr. Guriqbal Singh Jaiya, Director, SMEs Division, WIPO
    [PPT]

  • IP ISSUES IN OUTSOURCING AND EXPORTS:  THE CHALLENGES
    Mr. Rackette
    [PPT]

  • ACCOUNTING AND VALUATION OF INTELLECTUAL PROPERTY ASSETS:  IMPORTANCE, METHODS AND CHALLENGES
    Mr. Jaiya
    [PPT]

  • INTEGRATING IP IN THE BUSINESS PLAN AND STRATEGY:  IDENTIFYING, PROTECTING, DEVELOPING, MANAGING AND AUDITING IP ASSETS
    Ms. Rahmy
    [PPT]

  • ROLE OF IP IN BENEFITING FROM UNIVERSITY-INDUSTRY PARTNERSHIPS:  INCUBATORS AND IP:  NATIONAL AND INTERNATIONAL PERSPECTIVES
    Mr. Jaiya
    [PPT]

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