World Intellectual Property Organization

Orientation Program on Intellectual Property for Management Studies for Management Students of Indian Institute of Management (IIPM)

Geneva, September, October, 2005 and February, June, July and September, 2006

PROGRAM

9.30 - 10.00 Registration
10.00 - 11.00 Theme I: Overview of WIPO
  Speakers:
  • ppt  Mr. Guriqbal Singh Jaiya, Director, Small and Medium-Sized Enterprises (SMEs) Division
  • ppt Ms. Cathy Jewell, Senior Information Officer, Media Affairs and Public Section, WIPO
  Reading Material:
11.00 - 12.00 Theme II:  Laying the Foundation:  Managing Trade Secrets
 

Speaker:

  • ppt Mrs. Lien Verbauwhede, Consultant, SMEs Division
  Reading Material:
14.00 - 14.30 Theme III:  Distinctive Signs and Marketing (Trademarks, Industrial Designs and Geographical Indications)
 

Speaker:

  • ppt Mrs. Lien Verbauwhede
  Reading Material:
12.00 - 13.00 Theme III:  Building a Competitive Edge: Protecting Inventions by Patents and Utility Models; Introduction to Patent Information
 

Speaker:

  • ppt  Mr. Esteban Burrone, Program Officer, Intellectual Property and Economic Development Division, WIPO
  Reading Material:
13.00 - 14.00 Lunch Break
14.30 - 15.00 Theme V:  Valuation of Intellectual Property
 

Speaker:

  • ppt Mr. Christopher Kalanje, Consultant, Creative Industries Division
  Reading Material:
15.00 - 16.00 Theme VI: Leveraging Patents to Finance Life Sciences Companies
 

Speaker:

  • ppt Ms. Roya Ghafele, Economist, Life Sciences Program, Traditional Knowledge Division, WIPO
  Reading Material:

 

16.00 - 17.00 Theme VII:  Intellectual Property and Harnessing Creativity in Creative Industries
  Speakers:
  • ppt Mrs. Lien Verbauwhede
  • ppt  Mr. Christopher Kalanje, Consultant, Creative Industries Division, WIPO
  Reading Material:
  • Copyright and Related Rights
  • Copyright Protection: Reaping the Benefits of Literary or Artistic Creativity [PDF]
  • Business Success, Copyright and the Digital Environment [PDF]

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