From: "WIPO mailing list" <no-reply@wipo.int>
To: sme-en@lists.wipo.int
Date: 11.11.2014 16:47:14
Subject: WIPO SMEs Newsletter October 2014

WIPO SMEs Newsletter October 2014


By the SMEs Section of the World Intellectual Property Organization (WIPO)

WIPO SMEs Newsletter is a monthly e-publication providing readers with useful intellectual property (IP) information contained in articles, case studies, forthcoming IP/SMEs relevant events, and published presentations featured on our web site.  We hope you will find it useful and informative.  We encourage you to share the newsletter or items of interest with friends and colleagues. If you have received this newsletter from someone and would like to subscribe yourself, then simply visit our website https://www.wipo.int/sme/en/. Also for past issues and information on the activities of the SMEs Section, please visit https://www.wipo.int/sme.

Resources on IP Asset Management  IP PANORAMA™ Multimedia Toolkit

The IP PANORAMA ™ multimedia toolkit is now available in English, French, Spanish, Russian, Arabic, Hungarian, Vietnamese and Thai versions on or through the pages at https://www.wipo.int/sme/en/multimedia/ and http://www.ippanorama.com/.

CD-ROMs of the English, French, Spanish, Russian and Arabic versions are also available on request. Anyone interested in receiving a free copy of the CD-ROM may email publications.mail@wipo.int providing the full postal address, including telephone number, and indicating the purpose for which the CD-ROM would be used.  Please note that requests without complete postal address will not be processed.

Links

Defending and Enforcing IP

Starting from an overall understanding of the relevance of IP “from the idea to the market”, the aim of this new fact sheet is to point out that in order to enforce IP rights it is vital that organizations be aware of the intangible assets they own and take steps to protect and properly manage them. In so doing, organizations having IP as an underlying business asset will be less susceptible to IP abuses.

Read more.

Why most Patents are Invalid – Extent, Reasons, and Potential Remedies of Patent Invalidity

The legal stability of granted patents is uncertain, a fact that entails inefficiencies for the patentee as for third parties. It is an important question for intellectual property policy and management how severe this problem is. Only few patents are litigated, and those that are not a random selection.

Read more.

Protection of Trade Secrets: Overview of Current Law and Legislation

A trade secret is confidential, commercially valuable information that provides a company with a competitive advantage, such as customer lists, methods of production, marketing strategies, pricing information, and chemical formulae. (Well-known examples of trade secrets include the formula for Coca-Cola, the recipe for Kentucky Fried Chicken, and the algorithm used by Google’s search engine.) To succeed in the global marketplace, U.S. firms depend upon their trade secrets, which increasingly are becoming their most valuable intangible assets.

Read more.

Protecting and Doing Business with Intellectual Property Assets: a Handbook for Entrepreneurs

As a major tool for promoting innovation in industry, the management of intellectual property is strategic for Brazilian companies to gain competitiveness in the global market. Through it, business leaders can seek out opportunities, monitor competition and identify, among other things, levels of investment and development of products and processes.

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Protection of Traditional Knowledge and Origin Products in Developing Countries: Matching Human Rights and IP Protection with Business Development Opportunities

This paper is focused on the links between the protection of Traditional Knowledge (TK), including origin products, and local economic development in developing countries. The analytical framework for the paper is based on Amartya Sen’s elaboration of “development as freedom” in which development is seen as a fundamental human rights issue encompassing protective security, the provision of economic facilities, political freedoms, social opportunities and transparency guarantees (Sen, 1999).

Read more.

IP Markets and Enabling Information Ecosystems

Enabling intangible asset markets to work more efficiently and effectively is not an end in itself. If the market in intangible assets works more effectively, this encourages investment in, amongst other things, new technology, brands and creative industries. Additionally, this aids commercialization, thereby supporting economic growth and benefitting society as a whole. Moreover, a study by the World Bank has shown that: “There is an increasing recognition that these intangible or ‘intellectual’ assets are deeply linked to innovation.” By creating a more liquid intangible asset market, intangible assets can be more easily bought and sold without market friction affecting the intangible asset’s price. Thus, when the degree of liquidity in the intangible asset market is higher, trading activity increases in the market. A market may become more liquid if there is less imperfect information and lower transaction costs.

Read more.

Challenges and Opportunities for Innovation through Technology: The Convergence of Technologies

Specific interest in “converging technologies” and “technology convergence” has been growing in scientific, technological and policy circles since the beginning of the 2000s. Potential benefits stemming from the convergence of Nanotechnology, Biotechnology, Information Technology and Cognitive Sciences (NBIC) were widely discussed at that time, especially in terms of expected improvements in human performance and health, and this enthusiasm often manifested itself in terms of funding, particularly for nanotechnology.

Read more.

Measuring Infringement of Intellectual Property Rights

This study was commissioned by the Intellectual Property Office (United Kingdom) (UKIPO) with a stated aim of providing a robust overview of existing methods used to measure infringement of intellectual property rights (IPR) as well as recommend suitable methodologies, especially those capable of being adopted across different IP rights. This report summarizes the outcomes of a four-month review of methodologies currently used to identify the scale of infringement in the four main areas of IPR: copyright, trademark, patent, and design rights.

Read more.

Contact Lenses, Technology Insight Report

Contact lenses are considered medical devices and can be worn to correct vision, or for cosmetic or therapeutic reasons. People choose to wear contact lenses for many reasons. Aesthetics and cosmetics are often motivating factors for people who would like to avoid wearing glasses or would like to change the appearance of their eyes. Other people wear contacts for functional or optical reasons. When compared with spectacles, contact lenses typically provide better peripheral vision, and do not collect moisture such as rain, snow, condensation, or sweat.

Read more.

Forthcoming Events

WIPO Summer Schools

WIPO, in cooperation with the partners, will hold summer schools in 2015 in Santiago, New Delhi, Shanghai, Singapore, Mexico City, Geneva, St. Petersburg, Daejeon, Alexandria, and Durban.  Registration is now open for three venues, Santiago, New Delhi and Shanghai, which will take place from January 19 to 30, March 2 to 13, and May 4 to 15, 2015, respectively. 

The purpose of the WIPO summer schools is to provide deeper knowledge on each domain of IP to senior students and young professionals and to orient them towards the interface between IP and other disciplines.
Further information on all WIPO summer schools and online registration can be found at: https://www.wipo.int/academy/en/courses/summer_school/  

Note:

The SMEs Section welcomes voluntary contributions of articles, case studies, news items, useful links and relevant information concerning forthcoming events of interest to entrepreneurs and SMEs for inclusion in future issues of this newsletter; contributions may be sent by email to sme@wipo.int.

If you have received this newsletter from someone and would like to subscribe yourself, then simply visit our website https://www.wipo.int/sme/en/.

To remove your email address from this mailing list or to add an email address yourself, please go to https://www.wipo.int/lists/subscribe/sme-en.

Past issues of this newsletter, since August 2001, may be accessed here.

Copyright (c) 2014 World Intellectual Property Organization (WIPO), 34, chemin des Colombettes, 1211 Geneva, Switzerland

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