Leveraging IP to Enter Foreign Markets: The Case of a Transnational Franchising Company
| Document Code | WIPO/SMES/SIN/07/2(B) |
| Meeting Code | WIPO/SMES/SIN/07 |
| Publication Date | Sep 1, 2007 |
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Leveraging IP to Enter Foreign Markets: The Case of a Transnational Franchising Company
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