Marketing and Branding Strategies: The Role of Collective Marks, Certification Marks and Geographical Indications for Business Success

Document CodeWIPO/SMES/KUL/06/WWW[68917]
Meeting CodeWIPO/SMES/KUL/06
Publication DateNov 2, 2006

 

English Marketing and Branding Strategies: The Role of Collective Marks, Certification Marks and Geographical Indications for Business Success

Speaker: Mrs. Lien Verbauwhede Koglin, Consultant, SMEs Division, WIPO

Complete document Marketing and Branding Strategies: The Role of Collective Marks, Certification Marks and Geographical Indications for Business Success, Complete document (ppt) 2574 KB

 

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