Session 5: The Role of Trademarks in the Marketing Strategy of an Enterprise: Introduction to Basic Concepts and Registration Procedures, Why Register your Trademarks, the Management and the Effective Use of Trademarks for Enhancing Competitiveness, Case Studies on Successful Use of Trademarks
رمز الوثيقة | WIPO/IP/SIN/02/5 |
الاجتماعات ذات الصلة | WIPO/IP/SIN/02 |
تاريخ النشر | 8 أكتوبر 2002 |
English | Session 5: The Role of Trademarks in the Marketing Strategy of an Enterprise: Introduction to Basic Concepts and Registration Procedures, Why Register your Trademarks, the Management and the Effective Use of Trademarks for Enhancing Competitiveness, Case Studies on Successful Use of Trademarks |