IP Outreach Research > IP Crime
Reference
| Title: | Counterfeiting in the United States: Consumer Behaviors and Attitudes |
| Author: | [The Gallup Organization] |
| Source: | Global Intellectual Property Center |
| Year: | 2007 |
Details
| Subject/Type: | Counterfeiting |
| Focus: | Aircraft and Auto Parts, Apparel and Shoes, Beverages, Brands (deceptive counterfeits), Brands (non-deceptive counterfeits), Consumer Electronics / Electronic Equipment, Fashion Accessories, Film, Food Products, Medicines and Medical Devices, Music, Personal Care Products, Software, Tobacco Products, Toys, Video Games, Watches |
| Country/Territory: | United States of America |
| Objective: | To understand the extent of counterfeit purchases in the last year, who buys them, the estimated loss of revenues by US manufacturers and the government, attitudes and perceptions towards counterfeiting and laws against it, and feelings and attitudes towards anti-counterfeiting messages. |
| Sample: | 1.304 adults in 2005, 1.012 adults in 2006, 4.311 adults in 2007 |
| Methodology: | Computer-assisted telephone interviewing over three years |
Main Findings
Counterfeit purchases have been steadily rising since 2005. Wide availability continues to be the main reason for counterfeit purchases. Effective deterrents include: the likelihood of supporting terrorists; the potential for inflicting harm on loved ones; and the possibility of supporting organised crime. Few Americans realize the breadth of items sold as counterfeits and its economic impact. 72% believe that counterfeiting laws should be made stricter and that it should be illegal to buy counterfeits.
[Date Added: Aug 12, 2008 ]