World Intellectual Property Organization

IP Outreach in Practice > IP Crime

Overview

Organizer: Federation Against Software Theft (FAST), Investors in Software (IiS)
Country/Territory: United Kingdom
Language: English
Focus: Software Piracy
Outreach Tools: Brochures / Guides, Events, Films / Videos, Newsletters, Social media, Training, Website
Target Audience: Retailers, Rightholders, SMEs

Details

"Stay Legal" viral campaign (2013) directed at senior management within large corporations, as well as small to medium sized business owners, who have the legal responsibility to monitor and manage software estates to ensure compliance; message: "Get control for the sake of your business"

Website: educational resources (guidance section, glossary, FAQs), e-Newsletter, "report piracy" feature

Free seminars and workshops

[Date Added/Updated: Aug 2, 2013]

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