IP Outreach in Practice > IP Crime


Organizer: Pro-Music
Country/Territory: Austria, France, Germany, International, Italy, Portugal, United States of America
Language: English
Focus: Music Piracy
Outreach Tools: Brochures / Guides, Films / Videos, Website
Target Audience: Consumers, Kids / Tweens / Teens, Parents, School Teachers


"Pro-Music" cross-sector campaign branded "everything you need to know about music online" ("the most comprehensive international education resource on legitimate digital services and copyright issues")

Website content: comprehensive info on piracy, links to legal downloading sites, FAQs; artists explain how they feel about having their music taken without permission; “Music online” is the largest international listing of online digital music services and retailers; “Free music?” confronts some of the myths about online music piracy; “On copyright” explains why copyright is needed and what the laws mean

"The Drummer" video clip: "Give him his kit back. If you love music, download it legally."

[Date Added/Updated: Nov 22, 2012]