IP Outreach in Practice > IP Crime

Overview

Organizer: UK Intellectual Property Office (UK-IPO)
Country/Territory: United Kingdom
Language: English
Focus: General Counterfeits, General Piracy, Music Piracy
Outreach Tools: Competitions, Events, Social media, Website
Target Audience: Kids / Tweens / Teens, School Teachers

Details

"Treasure Island" education campaign to build understanding of and respect for IP in young people in a creative way; includes a combination of online resources, apps and a live tour of Karaoke Shower

"MusicBiz" anti music piracy competition inviting 14-18 year olds to create their own storyboard or short film of 90 seconds or less focusing on how songwriters, artists and bands are rewarded for their creativity

[Date Added/Updated: Feb 21, 2014]